hello naturally whitening fluoride toothpaste
made with farm grown mint, tea tree + coconut oil.
fluoride
everything but the bathroom sink.
$5.99
In stock
bpa-free, no phthalates.
leaping bunny certified.
globally sourced ingredients and made in the usa.
cruelty free and vegan.
say hello to a naturally whitening paste that tastes awesome and works brilliantly. thoughtfully formulated with a calcium mineral blend that whitens and brightens your smile, this new ADA-approved paste also features farm grown, super-peppy peppermint, tea tree oil to tame bad breath, and coconut oil to moisturize for extra friendliness.
what do we mean by farm grown? is that just a trendy phrase we’re using to sound cool? well, our delish mint is grown by fourth-generation farmers in the Willamette Valley of Oregon and surrounding areas, farmers we actually know. (big ups to you, Gabrielle and Dina. we love you, and we love your mint). our mint is too legit to quit—because we give a spit. #brushhappy
active ingredient: sodium monofluorophosphate 0.76% (0.15% w/v fluoride ion)
purpose: anticavity
inactive ingredients: sorbitol, purified water, hydrated silica, glycerin, xylitol, calcium carbonate, xanthan gum, flavor, titanium dioxide, coconut oil, cocamidopropyl betaine, sodium cocoyl glutamate, stevia rebaudiana extract and tea tree oil
- adults and children 12+: brush teeth thoroughly, preferably after each meal or at least 2x per day or as directed by dentist or physician
- children 2-6 years: use only a pea sized amount and supervise child’s brushing and rinsing (to minimize swallowing)
- children under 2 years: ask a dentist or physician
do hello products whiten teeth?
yes, hello toothpastes have hydrated silica which helps gently whiten your teeth by removing surface stains. and our products don’t contain bleach or peroxide. we also have a line of specially formulated pastes that whiten by removing surface stains- our activated charcoal toothpastes, hello naturally whitening fluoride toothpaste, or hello brightening booster with white turmeric.
do hello products prevent cavities?
yes, all hello® fluoride toothpastes meet the FDA anticavity monograph for fluoride, which has proven efficacy for preventing cavities. in addition, a select group of hello fluoride toothpastes have been tested by both the ADA and at third party labs and have been proven safe and effective at preventing cavities.
hello uses similar or identical fluoride systems across all our fluoride toothpastes. we continue to explore getting all our fluoride pastes “ADA accepted” which involves individual and lengthy testing to qualify.
- Harper’s Bazaar Online – “The 15 Best Natural and Organic Toothpastes For a Healthy Smile.”
- NY Mag (The Strategist) Online – “The 8 Very Best Teeth-Whitening Toothpastes and Kits.”
- Bustle.com – “Your favorite teeth-whitening TikTok filter can’t do what this social media-famous toothpaste can do! This whitening toothpaste strengthens enamel and prevents cavities with a calcium mineral blend that naturally brightens teeth. It features no peroxide, sulfates, or dyes, and instead relies on ingredients like farm-grown peppermint and tea tree oil to freshen breath for a smile you can feel confident about.”
- Real Simple Smart Beauty Award Winner – Best Smart Toothpaste: “Made with zesty mint to freshen, tea tree oil to tame bad breath, and coconut oil to moisturize your mouth- the fluoride formula strengthens enamel and brightens your smile. It has the ADA seal of approval and doesn’t have sulfates, peroxide, triclosan, or dyes.”
- WomansWorld.com – The Best Toothpastes for Keeping Your Teeth Sparkly White: “If you’re concerned about any potentially harmful ingredients you may be ingesting with your toothpaste, consider Hello’s Naturally Whitening. This paste’s name says it all: Its calcium mineral formula is vegan and cruelty-free, with no peroxide, dye, SLS, parabens, triclosan, preservatives, gluten, artificial sweeteners, or artificial flavors.”
- New Beauty 3/2019 – Annual Beauty Awards Best Whitening Toothpaste: “Vegan, eco-friendly, and flavored with farm-grown mint, Hello Naturally Whitening Fluoride Toothpaste brightens teeth while fighting cavities and reinforcing weak enamel.”
- SELF.Com – Best Whitening Toothpastes: “If you’re looking for a toothpaste with a mild taste without sacrificing that super clean feeling, reviewers love this peroxide-free and ADA-accepted whitening toothpaste. It gets its bad breath-fighting powers from farm-grown peppermint and tea tree oil.”
- Women’s Health – Mouth Off, Sink Your Teeth into this Guide: “This tube packs enamel-strengthening fluoride, wins the ADA seal of acceptance, and is free of sulfates and dyes for a more natural, but still effective, paste.”
- Allure.com – The 13 Most Effective Whitening Toothpastes, According to Dentists: “Having earned an American Dental Association (or ADA) Seal of Acceptance, Hello’s Naturally Whitening Fluoride Toothpaste is part of a lineup of over-the-counter dental products that have been deemed safe and effective in categories like microbiology, toxicology, and more. The star of the whitening formula, 0.76-percent fluoride, is flanked by breath-freshening tea tree oil and farm-grown peppermint, as well as soothing coconut oil to quell any irritation.”
- People Magazine – Upgrade Your Oral Care, Protect Your Smile With These New Products and Tips From Celebrity Dentist Dr. Kevin Sands: “Should I use a natural toothpaste? Does it work? If it contains fluoride, yes. The mineral is key for the prevention of cavities and tooth decay. A safe bet is a formula accepted by the American Dental Association like hello’s naturally whitening fluoride toothpaste.”
- TheManual.com – The Best Oral Care Products for a Clean and Healthy Mouth
- TODAY.com – 6 Best Teeth Whitening Products of 2021: “Vegan and free of peroxides, dyes, parabens and preservatives, this toothpaste naturally whitens your teeth to give you a brighter smile. Fung recommended this option not only for its whitening capabilities but also because it contains fluoride to protect against cavities and coconut oil for a soothing effect.”
- TheManual.com – The Best Oral Care Products for a Clean and Healthy Mouth
- GoodHousekeeping.com – “10 Best Natural Toothpastes for a Brighter Smile.”
- SELF.com -15 Best Whitening Toothpastes to Brighten Your Smile Without Even Trying – “If you’re looking for a toothpaste with a mild taste without sacrificing that super clean feeling, reviewers love this peroxide-free and ADA-accepted whitening toothpaste. It gets its bad-breath-fighting powers from farm-grown peppermint and tea tree oil.”
- Bustle.com – The 5 Best Fluoride Toothpastes, 10/10/2021: “For a formula packed with natural ingredients, Hello’s fluoride toothpaste is a powerhouse choice that’s vegan, gluten-free, and not tested on animals. For $16, you’ll get four 4.2-ounce tubes of the whitening paste in a farm grown mint flavor. This option can whiten teeth, prevent cavities, and strengthen enamel, all while using a gentle, all-natural formula that’s free of peroxide, dyes, artificial flavors, or preservatives. Many shoppers with SLS allergies turn to this toothpaste, as well. With a 4.7-star rating on Amazon, fans concur, this toothpaste is a hit.”
According to one reviewer: “Let me just say WOW does this stuff blow every other brand out of the water. The toothpaste is perfect: not overly minty but still makes your breath fresh. […] My dentist recommended using either a toothpaste and/or mouthwash that has fluoride so this combo is perfect. The whitening aspect is a bonus too.”
naturally friendlytm toothpaste
as always, our vegan products are free from dyes, artificial sweeteners, artificial flavors, microbeads, triclosan, and gluten. plus, we never test on animals. #choosefriendly
