There are a lot of routines we do on autopilot. Roll out of bed. Check your phone. Brush your teeth. Some mornings it all blurs together, and honestly? That’s okay. Life is busy, brains are tired, and nobody is trying to turn brushing into a whole thing.
But every once in a while, something small shifts. Your coffee tastes better than usual. Your playlist hits just right. Your toothpaste feels… kind of great? That’s the energy hello is after. Those tiny, unexpected moments that make everyday life feel a little lighter and more enjoyable.
Why we wanted a new way to toothpaste
Toothpaste has always been about showing up and doing its job. And that’s important. But at hello, we also think the way something feels can matter just as much, especially when it’s part of your everyday routine. So we figured it was time to whip things up a bit.
At hello, we kept coming back to one question: what if brushing felt more fun? Not louder. Not more complicated. Just more pleasant, and more in step with how we actually live now. Brushing your teeth is something almost everyone does every day, during rushed mornings, late nights, and sleepy Sundays alike. It felt like the perfect place for a rethink that’s modern, approachable, and genuinely enjoyable.
That’s where hello whipped™ comes in.

So… what is hello whipped™ toothpaste?
hello whipped™ toothpaste is a whipped together, foamy take on brushing that feels different the moment you start. Instead of a dense, traditional paste, this fun paste gets foamy as you brush, powered by fast foam technology.
That foamy texture starts with a playful, swirly nurdle shape on your brush and turns into a light foam that leaves your breath feeling cloud nine fresh and the whole experience a little bit magical. Whipped and wonderful, if you ask us.
It’s not about reinventing your routine or asking you to do anything extra. You still brush the same way, at the same sink, half-awake or winding down. The unique swirly nurdle makes whipped toothpaste easy to enjoy, with a foamy finish that feels effective without feeling heavy. It’s one of those changes you don’t need explained. You just notice it, pause for a second, and think, oh… this is nice.
That feeling can show up in different ways, depending on the moment. That’s why hello whipped™ toothpaste comes in two flavors, each designed to fit into your day in its own way.
Meet mellow mint dream
If you’re someone who prefers a calmer start or end to the day, hello whipped™ fluoride toothpaste, mellow mint dream is meant for you. This mint flavor is smooth and easygoing. Fresh, but not loud. Minty, without trying to wake up the whole room. It’s a go-to whether you’re easing into the morning or winding down at night, and proof that we really do love a mellow mint moment.
Made with fluoride, this formula helps fight cavities, strengthen enamel, and freshen breath, so you’re still getting the everyday care you expect, just more fun!. No dyes. No artificial flavors or sweeteners. No parabens. No titanium dioxide. No SLS. We do this so what’s on your counter feels just as good as how it tastes. It just makes sense!
With hello whipped™ fluoride toothpaste, mellow mint dream, brushing feels unhurried, reassuring, and pretty lush. A soft, minty moment that fits effortlessly into your routine, whenever you need it most.

Say hello to peppermint stick
hello whipped™ fluoride toothpaste, peppermint stick brings a bright, energizing vibe while still keeping things light and happy. It has that classic peppermint zing with a hint of sweetness that feels especially good first thing in the morning. Fresh, familiar, and just the right amount of peppy to get things moving.
This is the flavor for people who like a little boost without going full wake-up call. Also powered by hello whipped™’s fast-foaming technology, it quickly transforms brushing into a light, foamy experience that feels refreshing from start to finish. Plus with its similar thoughtful formula as mellow mint dream, this hello whipped™ toothpaste flavor contains fluoride to help fight cavities and strengthen enamel, while keeping your breath feeling fresh.
It’s everyday oral care that works behind the scenes, so you don’t have to think twice about it.
And though we could go on about the cloud-nine texture and taste, it’s important to let you know that, like its mellow counterpart, hello whipped™ fluoride toothpaste, peppermint stick is made without dyes, artificial flavors or sweeteners, parabens, titanium dioxide, or SLS. It’s a no brainer, wrapped up in a crisp, lively flavor that shows up like a breath of fresh air. But like, a luxurious breath of fresh air.

A feel-good upgrade for your everyday routine
hello whipped™ isn’t here to overhaul your routine or add another step to your morning. It’s here to make brushing feel better in a very real, very practical way. The fast-foaming texture gets to work quickly, the swirl-shaped nurdle hits your brush just right, and suddenly brushing feels a little less like a chore and a little more like something you don’t mind doing. We kind of consider that along the lines of… magic.
hello whipped™ fits into real life as it is. The rushed mornings, the post-gym reset, the late-night brush when you’re already half asleep. It’s a small upgrade that doesn’t make a big deal about itself, but somehow still manages to make brushing feel more enjoyable.
Because sometimes the easiest way to improve your routine is to start with something simple. Like actually loving the toothpaste you use.
Ready to find your favorite? Shop hello whipped™ in mellow mint dream and peppermint stick.