our hearts are with Puerto Rico.


for every tube purchased, we’ll be donating a tube to hurricane relief during the month of October. brush friendly, give friendly.

shipping to friends in the Continental US only, but promise, global friendliness coming soon.

say hello to naturally
friendlyTM toothpaste

so effective and delicious you'll rush to brush

choose friendly

friendly ingredients matter. learn more.

chat with our founder in real time. (we're friendly like that) open skype

Hello Products

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