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a whole lot of naturally friendly™

say hello to a naturally friendly™ range of quality toothpastes, mouthwashes, floss, and other quality personal care products. we think it's time personal care was, well, personal. relevant. beautiful. friendly. and as natural as we can make it.

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good morning fluoride free toothpaste

hello, sunshine.

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good night fluoride free toothpaste

#sweetdreams

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charcoal whitening fluoride free

with fresh mint + coconut oil

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unicorn kids toothpaste with fluoride

bubble gum flavor with enchanting sparkles

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black toothbrush

with charcoal infused bristles

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kids juicy grape fluoride toothpaste

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antiplaque and whitening

with tea tree + coconut oil

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sensitivity relief

in soothing mint with coconut oil

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strawberry toothpaste

with natural flavor + fluoride

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naturally whitening toothpaste

with tea tree + coconut oil

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charcoal whitening with fluoride

with fresh mint + coconut oil

toddler bundle

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toddler training bundle

out of stock

hello antiplaque and whitening toothpaste tablets

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antiplaque + whitening toothpaste tablets

plastic free? hell(o) yeah.

naturally healthy mouthwash

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naturally healthy™ mouthwash

more rinsing, less wincing

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kids watermelon

fluoride free + natural flavor

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super fresh + whitening fluoride toothpaste

hemp, hemp, hooray!

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toddler training toothpaste

out of stock

charcoal regimen

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charcoal fluoride free regimen

out of stock

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activated charcoal floss

#awesomefloss

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blue raspberry toothpaste

out of stock

super fresh and moisturizing mouthwash

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super fresh + moisturizing mouthwash

hemphasize the positive

strawberry mouthwash

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kids strawberry fluoride rinse

your little one's jam

good morning good night toothpaste bundle

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good morning + good night toothpaste

the difference is day and night.

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whitening wonders (fluoride)

twice as nice.

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whitening wonders (fluoride free)

twice as nice.

activated charcoal mouthwash

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activated charcoal extra freshening mouthwash travel pack

fresh + friendly at 30,000 feet

cbd charcoal mouthwash

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cbd soothing mouthwash + activated charcoal

#swishhappy

cbd aloe vera mouthwash

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cbd soothing mouthwash + aloe vera

#swishhappy

naturally fresh mouthwash

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naturally fresh™ mouthwash

out of stock

hello charcoal mouthwash

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charcoal mouthwash

out of stock

watermelon mouthwash

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kids watermelon fluoride-free rinse

out of stock

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sweet coconut deodorant with shea butter

going coconut for this deo!

lip balm duo

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wonderlips duo

elevate your lip game with this quintessential pair.

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sage + eucalyptus deodorant

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brightening booster with white turmeric

your smile just got a boost.

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activated charcoal infused floss picks

finally, a reason to love flossing.

hello charcoal toothpaste tablets

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activated charcoal toothpaste tablets

peace out, plastic.

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clean + fresh deodorant with charcoal

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peppermint floss

#minterestingfloss

hemp floss

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hemp seed oil floss

#flosshempy

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teething gel

soothing + grooving

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charcoal + hemp seed oil

#brushhempy

strawberry lip balm

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strawberry vegan lip balm

your lips deserve the berry best.

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seriously fresh breath tablets

out of stock

hello® fresh citrus deodorant with shea butter

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fresh citrus deodorant with shea butter

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replaceable head toothbrush starter kit

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replaceable head toothbrush starter kit

kids unicorn brush

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kids unicorn toothbrush

charcoal naked paste

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activated charcoal nakedpaste?

#brushhappy

charcoal matcha toothpaste

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charcoal + matcha

your smile has met its matcha.

strawberry travel pack

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kids strawberry travel pack

travel buddies for your travel buddy.

cbd natural strawberry lip balm

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cbd lip balm natural strawberry flavor

keep your lips hydrated and tastebuds happy

hello® naturally friendly™ sweet mint vegan lip balm

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sweet mint vegan lip balm

lip balm just got minteresting.

deo trio

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deo trio

a fab deo trio that will help your pits stay fresh.

kids toothbrush

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kids toothbrush

with easy-to-grip handle

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tan toothbrush

with charcoal infused bristles

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hemp seed oil + coconut oil infused floss picks

#flosshempy

cbd fluoride free toothpaste

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cbd fluoride free toothpaste + tea tree oil

#brushhappy

cbd natural sweet mint lip balm

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cbd lip balm natural sweet mint flavor

keep your lips hydrated and tastebuds happy

smile starter pack

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smile starter pack

who doesn't love smiles and hello?!

hello® fragrance free deodorant with shea butter

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fragrance free deodorant with shea butter

anti plaque and whitening travel pack toothpastes

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antiplaque + whitening travel pack

send bad breath packing.

blue and green toothbrush twin pack

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colorful toothbrush twin pack

with soft tapered bristles

kids toothbrushes

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kids colorful toothbrush twin pack

naturally whitening travel pack toothpastes

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naturally whitening travel pack

brush happy. travel happy.

cbd charcoal fluoride free toothpaste

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cbd fluoride free toothpaste + activated charcoal

#brushhappy

naturally healthy regimen

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naturally healthy? regimen

send plaque and gingivitis packing – peacefully.

strawberry regimen

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kids strawberry regimen

your little one’s jam.

charcoal travel pack toothpastes

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charcoal fluoride free travel pack

your new travel buddy.

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super fresh + whitening fluoride free toothpaste

#brushhempy

charcoal regimen with floss

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charcoal fluoride free regimen + floss

out of stock

charcoal travel sized bundle

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jet set travel pack (with fluoride)

an adventure-size charcoal toothpaste, mouthwash, and brush

sensitive relief toothpaste travel pack

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sensitivity relief toothpaste travel pack

sensitivity relief in the skies.

kids watermelon bundle

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kids watermelon regimen

out of stock

hemp fluoride free travel size

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super fresh + moisturizing fluoride free travel pack

traveling just got even more hemptastic.

charcoal regimen

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charcoal fluoride regimen

out of stock

naturally fresh regimen black brush

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naturally fresh? regimen

out of stock

hemp seed oil naked paste

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hemp seed oil nakedpaste?

come on, get naked.

charcoal travel sized bundle

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jet set travel pack (fluroride free)

a sleek mini charcoal toothpaste + mouthwash, plus brush. be ready for anything.

super fresh and whitening regimen

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super fresh + whitening fluoride free regimen + floss

come on, get hempy.

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empowermint fluoride free

#govote

super fresh and whitening regimen

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super fresh + whitening fluoride free regimen

go to your hempy place.

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meyer lemon + vitamin e antibacterial hand sanitizer spray

#sprayhappy

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aloe + sea minerals antibacterial hand sanitizer spray

#sprayhappy

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replaceable brush heads

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replaceable brush heads

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fresh mint + tea tree oil antibacterial hand sanitizer spray

#sprayhappy

super fresh and whitening regimen

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super fresh + whitening fluoride regimen + floss

4x the friendly.

charcoal travel pack bundle

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charcoal fluoride travel pack

your smile just got an upgrade.

charcoal regimen with floss

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charcoal fluoride regimen + floss

out of stock

hello face masks

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friendly four face masks

put your friendliest face forward.

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"hello" face mask

charcoal hemp travel pack

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charcoal + hemp travel pack

#brushhempy everywhere

super fresh and whitening regimen

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super fresh + whitening fluoride regimen

the pursuit of hempiness.

hello "choose friendly" face mask

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"choose friendly" face mask

my breath is awesome face mask

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"my breath is awesome" face mask

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lavender + eucalyptus antibacterial hand sanitizer spray

#sprayhappy

I brushed my teeth today face mask

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"i brushed my teeth today" face mask

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aloe + sea minerals foaming hand wash

out of stock

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meyer lemon + vitamin e foaming hand wash

out of stock

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naturally healthy? mouthwash refill pouch

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lavender + eucalyptus foaming hand wash

out of stock

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