meet hello

naturally friendly™ oral care.

finally, oral care that rocks.

think differently about what goes into (and out of) your mouth. free from triclosan, dyes and artificial sweeteners. say hello to hello.

read the story

brush + greet freely.

say hello to our new naturally friendly™ toothpaste in awesome flavors like supermint, mojito mint, pink grapefruit mint and peach mango mint. delish.

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let kids go at their own paste.

prevents cavities, strengthens enamel and tastes awesome. oh yeah, it's good to be a kid.

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chat with our CEO, Craig

learn more about hello products and how we are delivering a smile to the aisle, a wink to your sink and a natural reason to smile.

skype craig

meet the friends behind the friendly.

it’s not trite if it’s true: it’s all about the people. and at hello, we are building an outrageously passionate and professional team that wants to change the world.

meet the team