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brush softly, and carry a friendly, bpa-free stick.
never needs charging. great bristles, no bells and whistles. best sellers
$3.99
with charcoal infused bristles view full description
one time purchase
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bpa-free, no phthalates.
leaping bunny certified.
globally sourced ingredients and made in the usa.
cruelty free and vegan.
say hello to a different kind of toothbrush. our soft bristles are so soft, they make teeth, gums, and tongues insanely happy and baby bottom’s jealous. they’re made with activated charcoal derived from sustainable bamboo and are precisely tapered to clean between tight spots with ease. the ergonomic, super-comfy handle is made with plant-based materials because, hey, we’re friendly like that.
best of all, a free brush will come your way with every paste you subscribe to. adieu, adios, arrivederci, auf wiedersehen, sayonara frayed bristles.
free toothbrush with every subscription order!
the american dental association (ada) recommends you replace your toothbrush every 90 days, or sooner if the bristles are frayed. we couldn’t agree more, and that’s why we include one of our seriously friendly toothbrushes free with each and every tube when you subscribe.
build my box Rated 5 out of 5 by Elle Memphis from It works! Got this yesterday at my local Kroger. This is the only item out of several brands, including half a dozen alternative brands, that contains fluoride but lacks the other nasties, triclosan & sls. I used it today & my teeth didn't hurt at all during the brushing, which hasn't happened in months! Name brand products for sensitivity just don't work, & the mouth irritation & peeling tissue are just intolerable. Thank you so much for this smart product that contains the fluoride necessary to aid in prevention of tooth disease. All the other "health" products carried by Kroger lack fluoride. I wish you success & hope you're in business for a long time.
Date published: 2018-08-24
Rated 5 out of 5 by TingsMom from Perfect for the entire family! I feel like I could leave a 5-star on every toothpaste version, but I'm going to start here because this was the first formula I tried. I suffer from very sensitive teeth and have had years of trouble finding a toothpaste that didn't make my cleaning process painful. I gave this a try when I saw it on my local store's shelf and I have never looked back. I have zero pain when I brush, but more importantly my teeth have never felt this clean from a home brushing. My teeth feel great, they sparkle again, and they are getting whiter. We now have every formula at our house to meet all our individual needs. This fits perfect in our natural lifestyle and I feel good knowing the dentist is going to be impressed.
Date published: 2017-07-20
Rated 5 out of 5 by Alexinhorror from Amazing Toothpaste I struggle a lot with toothpastes being very strong in mint flavors, or more the chemicals put into them that makes it hard for me to brush as long as I need. I also have sensitive teeth, that some sensitivity toothpastes could help, but the mint just killed my mouth. I was using a kids toothpaste to brush my teeth for the past few months until I found this at Walmart. Without all the usual chemicals, I can handle the toothpaste and the mint isn't overly powerful either. It helped my teeth in a matter of 3 days with the sensitivity. I love this so much.
Date published: 2018-07-10
Rated 5 out of 5 by SweetAmbrosia from Surprisingly Good I received a sample of this in the mail. I've used it quite a few times and I am surprised by how clean it's not only made my teeth but how it's been able to keep them cleaner than most other toothpaste I've used. I work in a bakery so sometimes I eat sweets I'm not supposed to. At the end of the day, I don't have that feeling of sugar on my teeth like I usually do. They're still smooth and feel good. The fact that this actually does help with my tooth sensitivity is a major bonus. I haven't had any sensitivity problems since I've been using this.
Date published: 2017-08-23
Rated 5 out of 5 by lramirez from Wonderful! I'm proud to write my first-ever toothpaste review for Hello Sensitivity and to support the brand. It never occurred to me until I saw Hello's post on Instagram about triclosan that I had been entirely unaware of the ingredients in the toothpaste I've been using daily for my entire life! Keep producing amazing, wholesome products and maintaining a stellar Instagram presence! Not only does this product taste great, the product itself looks great, too. Toothpaste shouldn't be stuffed away in a cabinet out of sight--it deserves to be admired!
Date published: 2017-07-20
Rated 5 out of 5 by Sherrxoxo from Works great I received a free sample of this Hello sensitive teeth toothpaste and was a little sceptical at first. Honestly, it just doesn't lather up like most toothpaste do.
I kept using it even though it felt a little different and it really does work! It does help with teeth sensitivity and seems to make my teeth a little brighter/whiter also. Maybe because of the coconut oil in it?
This is definitely something I want to buy before I run out of the sample! I highly recommend to anyone who has teeth sensitivity! It works wonderfully!
Date published: 2018-03-27
Rated 5 out of 5 by Jeana85 from My new brand! I want to say that I absolutely LOVE LOVE LOVE this toothpaste!! I received a sample of this at work and was told by a coworker it was great. I purchase the pronamel because my teeth are extremely sensitive and due to braces as a kid, my gums are receding. This, for me, is much much MUCH better!! And at a lower price point, with better results and a continuous clean feeling, I'm an official toothpaste convert! itbalso keeps my mouth from feeling dry, and doesn't dry out my lips either. Would 100% recommend this for everyone!!
Date published: 2017-09-03
Rated 5 out of 5 by Brittani from Great tasting! I received a free sample if this toothpaste and a coupon which ive used alreadu to buy myself so e more! I love that it has coconut oil in it as im its biggest fanatic fan! Haha! But also its great for my super sensitive teeth and its not so harsh if a mint that it gives you that menthol spicy tingle that burns! Which is good bc i hate that! I definitely love this stuff it is perfect for me, is it for you? idk but probably i dont see any reason not to like hello sensitive whitening toothpaste with coconut oil it's fantastic
Date published: 2017-11-14
sensitivity relief fluoride is rated out of 5 by 70.
Rated 5 out of 5 by Elle Memphis from It works! Got this yesterday at my local Kroger. This is the only item out of several brands, including half a dozen alternative brands, that contains fluoride but lacks the other nasties, triclosan & sls. I used it today & my teeth didn't hurt at all during the brushing, which hasn't happened in months! Name brand products for sensitivity just don't work, & the mouth irritation & peeling tissue are just intolerable. Thank you so much for this smart product that contains the fluoride necessary to aid in prevention of tooth disease. All the other "health" products carried by Kroger lack fluoride. I wish you success & hope you're in business for a long time.
Date published: 2018-08-24
Rated 5 out of 5 by TingsMom from Perfect for the entire family! I feel like I could leave a 5-star on every toothpaste version, but I'm going to start here because this was the first formula I tried. I suffer from very sensitive teeth and have had years of trouble finding a toothpaste that didn't make my cleaning process painful. I gave this a try when I saw it on my local store's shelf and I have never looked back. I have zero pain when I brush, but more importantly my teeth have never felt this clean from a home brushing. My teeth feel great, they sparkle again, and they are getting whiter. We now have every formula at our house to meet all our individual needs. This fits perfect in our natural lifestyle and I feel good knowing the dentist is going to be impressed.
Date published: 2017-07-20
Rated 5 out of 5 by Alexinhorror from Amazing Toothpaste I struggle a lot with toothpastes being very strong in mint flavors, or more the chemicals put into them that makes it hard for me to brush as long as I need. I also have sensitive teeth, that some sensitivity toothpastes could help, but the mint just killed my mouth. I was using a kids toothpaste to brush my teeth for the past few months until I found this at Walmart. Without all the usual chemicals, I can handle the toothpaste and the mint isn't overly powerful either. It helped my teeth in a matter of 3 days with the sensitivity. I love this so much.
Date published: 2018-07-10
Rated 5 out of 5 by SweetAmbrosia from Surprisingly Good I received a sample of this in the mail. I've used it quite a few times and I am surprised by how clean it's not only made my teeth but how it's been able to keep them cleaner than most other toothpaste I've used. I work in a bakery so sometimes I eat sweets I'm not supposed to. At the end of the day, I don't have that feeling of sugar on my teeth like I usually do. They're still smooth and feel good. The fact that this actually does help with my tooth sensitivity is a major bonus. I haven't had any sensitivity problems since I've been using this.
Date published: 2017-08-23
Rated 5 out of 5 by lramirez from Wonderful! I'm proud to write my first-ever toothpaste review for Hello Sensitivity and to support the brand. It never occurred to me until I saw Hello's post on Instagram about triclosan that I had been entirely unaware of the ingredients in the toothpaste I've been using daily for my entire life! Keep producing amazing, wholesome products and maintaining a stellar Instagram presence! Not only does this product taste great, the product itself looks great, too. Toothpaste shouldn't be stuffed away in a cabinet out of sight--it deserves to be admired!
Date published: 2017-07-20
Rated 5 out of 5 by Sherrxoxo from Works great I received a free sample of this Hello sensitive teeth toothpaste and was a little sceptical at first. Honestly, it just doesn't lather up like most toothpaste do.
I kept using it even though it felt a little different and it really does work! It does help with teeth sensitivity and seems to make my teeth a little brighter/whiter also. Maybe because of the coconut oil in it?
This is definitely something I want to buy before I run out of the sample! I highly recommend to anyone who has teeth sensitivity! It works wonderfully!
Date published: 2018-03-27
Rated 5 out of 5 by Jeana85 from My new brand! I want to say that I absolutely LOVE LOVE LOVE this toothpaste!! I received a sample of this at work and was told by a coworker it was great. I purchase the pronamel because my teeth are extremely sensitive and due to braces as a kid, my gums are receding. This, for me, is much much MUCH better!! And at a lower price point, with better results and a continuous clean feeling, I'm an official toothpaste convert! itbalso keeps my mouth from feeling dry, and doesn't dry out my lips either. Would 100% recommend this for everyone!!
Date published: 2017-09-03
Rated 5 out of 5 by Brittani from Great tasting! I received a free sample if this toothpaste and a coupon which ive used alreadu to buy myself so e more! I love that it has coconut oil in it as im its biggest fanatic fan! Haha! But also its great for my super sensitive teeth and its not so harsh if a mint that it gives you that menthol spicy tingle that burns! Which is good bc i hate that! I definitely love this stuff it is perfect for me, is it for you? idk but probably i dont see any reason not to like hello sensitive whitening toothpaste with coconut oil it's fantastic
Date published: 2017-11-14
