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hello® naturally whitening fluoride toothpaste

made with farm grown mint, tea tree + coconut oil. fluoride

everything but the bathroom sink.

$4.99



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SKU: 819156020233 Categories: , , ,
ADA Accepted
purpose
how to use
ingredients
awards + press

say hello to a naturally whitening paste that tastes awesome and works brilliantly. thoughtfully formulated with a calcium mineral blend that whitens and brightens your smile, this new ADA-approved paste also features farm grown, super-peppy peppermint, tea tree oil to tame bad breath, and coconut oil to moisturize for extra friendliness.

what do we mean by farm grown? is that just a trendy phrase we’re using to sound cool? well, our delish mint is grown by fourth-generation farmers in the Willamette Valley of Oregon and surrounding areas, farmers we actually know. (big ups to you, Gabrielle and Dina. we love you, and we love your mint). our mint is too legit to quit… because we give a spit.#brushhappy

active ingredient: sodium monofluorophosphate 0.76% (0.15% w/v fluoride ion)

purpose: anticavity

inactive ingredients: sorbitol, purified water, hydrated silica, glycerin, xylitol, calcium carbonate, xanthan gum, flavor, titanium dioxide, coconut oil, cocamidopropyl betaine, sodium cocoyl glutamate, stevia rebaudiana extract and tea tree oil

  • adults and children 12+: brush teeth thoroughly, preferably after each meal or at least 2x per day or as directed by dentist or physician
  • children 2-6 years: use only a pea sized amount and supervise child’s brushing and rinsing (to minimize swallowing)
  • children under 2 years: ask a dentist or physician
  • WomansWorld.com – The Best Toothpastes for Keeping Your Teeth Sparkly White: If you’re concerned about any potentially harmful ingredients you may be ingesting with your toothpaste, consider Hello’s Naturally Whitening. This paste’s name says it all: Its calcium mineral formula is vegan and cruelty-free, with no peroxide, dye, SLS, parabens, triclosan, preservatives, gluten, artificial sweeteners, or artificial flavors.”
  • New Beauty 3/2019 – Annual Beauty Awards Best Whitening Toothpaste: “Vegan, eco-friendly, and flavored with farm-grown mint, Hello Naturally Whitening Fluoride Toothpaste brightens teeth while fighting cavities and reinforcing weak enamel.”
  • SELF.Com – Best Whitening Toothpastes: If you’re looking for a toothpaste with a mild taste without sacrificing that super clean feeling, reviewers love this peroxide-free and ADA-accepted whitening toothpaste. It gets its bad breath-fighting powers from farm-grown peppermint and tea tree oil.”
  • Women’s Health – Mouth Off, Sink Your Teeth into this Guide: “This tube packs enamel-strengthening fluoride, wins the ADA seal of acceptance, and is free of sulfates and dyes for a more natural, but still effective, paste.”
  • Allure.com – The 13 Most Effective Whitening Toothpastes, According to Dentists: “Having earned an American Dental Association (or ADA) Seal of Acceptance, Hello’s Naturally Whitening Fluoride Toothpaste is part of a lineup of over-the-counter dental products that have been deemed safe and effective in categories like microbiology, toxicology, and more. The star of the whitening formula, 0.76-percent fluoride, is flanked by breath-freshening tea tree oil and farm-grown peppermint, as well as soothing coconut oil to quell any irritation.”
  • MSN.com – The 13 Most Effective Whitening Toothpastes, According to Dentists.
  • Yahoo.com – 10 Best Whitening Toothpastes, According to Dentists.
  • People Magazine – Upgrade Your Oral Care, Protect Your Smile With These New Products and Tips From Celebrity Dentist Dr. Kevin Sands: “Should I use a natural toothpaste? Does it work? If it contains fluoride, yes. The mineral is key for the prevention of cavities and tooth decay. A safe bet is a formula accepted by the American Dental Association like hello’s naturally whitening fluoride toothpaste.”
  • TheManual.com – The Best Oral Care Products for a Clean and Healthy Mouth
  • MSN.com – The 10 Best Natural Toothpastes for a Healthy Smile, According to Dentists: “Hello’s naturally whitening toothpaste is a favorite among dentists. If you’re picky about the texture or feeling of your toothpaste, this could be an ideal option for you. Additional ingredients like coconut oil and tea tree oil help to gently cleanse the mouth- so fresh breath is pretty much guaranteed.”
  • TODAY.com – 6 Best Teeth Whitening Products of 2021: “Vegan and free of peroxides, dyes, parabens and preservatives, this toothpaste naturally whitens your teeth to give you a brighter smile. Fung recommended this option not only for its whitening capabilities but also because it contains fluoride to protect against cavities and coconut oil for a soothing effect.”
  • MSN.com – Brighten Your Smile With These Dentist-Approved Teeth Whitening Products

active ingredient: sodium monofluorophosphate 0.76% (0.15% w/v fluoride ion)

purpose: anticavity

inactive ingredients: sorbitol, purified water, hydrated silica, glycerin, xylitol, calcium carbonate, xanthan gum, flavor, titanium dioxide, coconut oil, cocamidopropyl betaine, sodium cocoyl glutamate, stevia rebaudiana extract and tea tree oil

  • adults and children 12+: brush teeth thoroughly, preferably after each meal or at least 2x per day or as directed by dentist or physician
  • children 2-6 years: use only a pea sized amount and supervise child’s brushing and rinsing (to minimize swallowing)
  • children under 2 years: ask a dentist or physician
  • WomansWorld.com – The Best Toothpastes for Keeping Your Teeth Sparkly White: If you’re concerned about any potentially harmful ingredients you may be ingesting with your toothpaste, consider Hello’s Naturally Whitening. This paste’s name says it all: Its calcium mineral formula is vegan and cruelty-free, with no peroxide, dye, SLS, parabens, triclosan, preservatives, gluten, artificial sweeteners, or artificial flavors.”
  • New Beauty 3/2019 – Annual Beauty Awards Best Whitening Toothpaste: “Vegan, eco-friendly, and flavored with farm-grown mint, Hello Naturally Whitening Fluoride Toothpaste brightens teeth while fighting cavities and reinforcing weak enamel.”
  • SELF.Com – Best Whitening Toothpastes: If you’re looking for a toothpaste with a mild taste without sacrificing that super clean feeling, reviewers love this peroxide-free and ADA-accepted whitening toothpaste. It gets its bad breath-fighting powers from farm-grown peppermint and tea tree oil.”
  • Women’s Health – Mouth Off, Sink Your Teeth into this Guide: “This tube packs enamel-strengthening fluoride, wins the ADA seal of acceptance, and is free of sulfates and dyes for a more natural, but still effective, paste.”
  • Allure.com – The 13 Most Effective Whitening Toothpastes, According to Dentists: “Having earned an American Dental Association (or ADA) Seal of Acceptance, Hello’s Naturally Whitening Fluoride Toothpaste is part of a lineup of over-the-counter dental products that have been deemed safe and effective in categories like microbiology, toxicology, and more. The star of the whitening formula, 0.76-percent fluoride, is flanked by breath-freshening tea tree oil and farm-grown peppermint, as well as soothing coconut oil to quell any irritation.”
  • MSN.com – The 13 Most Effective Whitening Toothpastes, According to Dentists.
  • Yahoo.com – 10 Best Whitening Toothpastes, According to Dentists.
  • People Magazine – Upgrade Your Oral Care, Protect Your Smile With These New Products and Tips From Celebrity Dentist Dr. Kevin Sands: “Should I use a natural toothpaste? Does it work? If it contains fluoride, yes. The mineral is key for the prevention of cavities and tooth decay. A safe bet is a formula accepted by the American Dental Association like hello’s naturally whitening fluoride toothpaste.”
  • TheManual.com – The Best Oral Care Products for a Clean and Healthy Mouth
  • MSN.com – The 10 Best Natural Toothpastes for a Healthy Smile, According to Dentists: “Hello’s naturally whitening toothpaste is a favorite among dentists. If you’re picky about the texture or feeling of your toothpaste, this could be an ideal option for you. Additional ingredients like coconut oil and tea tree oil help to gently cleanse the mouth- so fresh breath is pretty much guaranteed.”
  • TODAY.com – 6 Best Teeth Whitening Products of 2021: “Vegan and free of peroxides, dyes, parabens and preservatives, this toothpaste naturally whitens your teeth to give you a brighter smile. Fung recommended this option not only for its whitening capabilities but also because it contains fluoride to protect against cavities and coconut oil for a soothing effect.”
  • MSN.com – Brighten Your Smile With These Dentist-Approved Teeth Whitening Products
Rated 2 out of 5 by from Burned my mouth and lips I bought this to replace my favorite natural toothpaste when I had trouble finding it in stores. Although I loved the taste, cleaning power and sensitivity relief, I had to give this one up. After three days of use, it caused 7 mouth sores and made my lips peel like a bad sunburn. Luckily, I didn't require medical attention and I'm on the mend after discontinuing. I was surprised at this reaction because the ingredients appeared to be typical for a natural product plus I have never had a reaction to any personal care product. Package didn't appear to be tampered with. My boyfriend does love this product so at least it won't go to waste.
Date published: 2019-10-22
Rated 5 out of 5 by from It works! Got this yesterday at my local Kroger. This is the only item out of several brands, including half a dozen alternative brands, that contains fluoride but lacks the other nasties, triclosan & sls. I used it today & my teeth didn't hurt at all during the brushing, which hasn't happened in months! Name brand products for sensitivity just don't work, & the mouth irritation & peeling tissue are just intolerable. Thank you so much for this smart product that contains the fluoride necessary to aid in prevention of tooth disease. All the other "health" products carried by Kroger lack fluoride. I wish you success & hope you're in business for a long time.
Date published: 2018-08-24
Rated 5 out of 5 by from Fun variety I’ve been using this brand for a while now but Walmart doesn’t carry a wide variety of flavors.. I’m so happy that I found out I could order directly through the company etc! both me & my children enjoy these products, I just introduced them to the kids blueberry & they love it!! I also order the dragon berry whitening for the first time & enjoy it!! We’re going to add mouthwash next go around! Only thing I would say is the shipping process was confusing & how customer service responds was too but all in all everything got fixed within no time! I pray this business is around forever because it’s a must in this household
Date published: 2019-10-07
Rated 5 out of 5 by from Perfect for the entire family! I feel like I could leave a 5-star on every toothpaste version, but I'm going to start here because this was the first formula I tried. I suffer from very sensitive teeth and have had years of trouble finding a toothpaste that didn't make my cleaning process painful. I gave this a try when I saw it on my local store's shelf and I have never looked back. I have zero pain when I brush, but more importantly my teeth have never felt this clean from a home brushing. My teeth feel great, they sparkle again, and they are getting whiter. We now have every formula at our house to meet all our individual needs. This fits perfect in our natural lifestyle and I feel good knowing the dentist is going to be impressed.
Date published: 2017-07-20
Rated 5 out of 5 by from Amazing Toothpaste I struggle a lot with toothpastes being very strong in mint flavors, or more the chemicals put into them that makes it hard for me to brush as long as I need. I also have sensitive teeth, that some sensitivity toothpastes could help, but the mint just killed my mouth. I was using a kids toothpaste to brush my teeth for the past few months until I found this at Walmart. Without all the usual chemicals, I can handle the toothpaste and the mint isn't overly powerful either. It helped my teeth in a matter of 3 days with the sensitivity. I love this so much.
Date published: 2018-07-10
Rated 5 out of 5 by from Surprisingly Good I received a sample of this in the mail. I've used it quite a few times and I am surprised by how clean it's not only made my teeth but how it's been able to keep them cleaner than most other toothpaste I've used. I work in a bakery so sometimes I eat sweets I'm not supposed to. At the end of the day, I don't have that feeling of sugar on my teeth like I usually do. They're still smooth and feel good. The fact that this actually does help with my tooth sensitivity is a major bonus. I haven't had any sensitivity problems since I've been using this.
Date published: 2017-08-23
Rated 5 out of 5 by from Wonderful! I'm proud to write my first-ever toothpaste review for Hello Sensitivity and to support the brand. It never occurred to me until I saw Hello's post on Instagram about triclosan that I had been entirely unaware of the ingredients in the toothpaste I've been using daily for my entire life! Keep producing amazing, wholesome products and maintaining a stellar Instagram presence! Not only does this product taste great, the product itself looks great, too. Toothpaste shouldn't be stuffed away in a cabinet out of sight--it deserves to be admired!
Date published: 2017-07-20
Rated 5 out of 5 by from Works great I received a free sample of this Hello sensitive teeth toothpaste and was a little sceptical at first. Honestly, it just doesn't lather up like most toothpaste do. I kept using it even though it felt a little different and it really does work! It does help with teeth sensitivity and seems to make my teeth a little brighter/whiter also. Maybe because of the coconut oil in it? This is definitely something I want to buy before I run out of the sample! I highly recommend to anyone who has teeth sensitivity! It works wonderfully!
Date published: 2018-03-27
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sensitivity relief fluoride is rated 4.8 out of 5 by 116.
Rated 2 out of 5 by from Burned my mouth and lips I bought this to replace my favorite natural toothpaste when I had trouble finding it in stores. Although I loved the taste, cleaning power and sensitivity relief, I had to give this one up. After three days of use, it caused 7 mouth sores and made my lips peel like a bad sunburn. Luckily, I didn't require medical attention and I'm on the mend after discontinuing. I was surprised at this reaction because the ingredients appeared to be typical for a natural product plus I have never had a reaction to any personal care product. Package didn't appear to be tampered with. My boyfriend does love this product so at least it won't go to waste.
Date published: 2019-10-22
Rated 5 out of 5 by from It works! Got this yesterday at my local Kroger. This is the only item out of several brands, including half a dozen alternative brands, that contains fluoride but lacks the other nasties, triclosan & sls. I used it today & my teeth didn't hurt at all during the brushing, which hasn't happened in months! Name brand products for sensitivity just don't work, & the mouth irritation & peeling tissue are just intolerable. Thank you so much for this smart product that contains the fluoride necessary to aid in prevention of tooth disease. All the other "health" products carried by Kroger lack fluoride. I wish you success & hope you're in business for a long time.
Date published: 2018-08-24
Rated 5 out of 5 by from Fun variety I’ve been using this brand for a while now but Walmart doesn’t carry a wide variety of flavors.. I’m so happy that I found out I could order directly through the company etc! both me & my children enjoy these products, I just introduced them to the kids blueberry & they love it!! I also order the dragon berry whitening for the first time & enjoy it!! We’re going to add mouthwash next go around! Only thing I would say is the shipping process was confusing & how customer service responds was too but all in all everything got fixed within no time! I pray this business is around forever because it’s a must in this household
Date published: 2019-10-07
Rated 5 out of 5 by from Perfect for the entire family! I feel like I could leave a 5-star on every toothpaste version, but I'm going to start here because this was the first formula I tried. I suffer from very sensitive teeth and have had years of trouble finding a toothpaste that didn't make my cleaning process painful. I gave this a try when I saw it on my local store's shelf and I have never looked back. I have zero pain when I brush, but more importantly my teeth have never felt this clean from a home brushing. My teeth feel great, they sparkle again, and they are getting whiter. We now have every formula at our house to meet all our individual needs. This fits perfect in our natural lifestyle and I feel good knowing the dentist is going to be impressed.
Date published: 2017-07-20
Rated 5 out of 5 by from Amazing Toothpaste I struggle a lot with toothpastes being very strong in mint flavors, or more the chemicals put into them that makes it hard for me to brush as long as I need. I also have sensitive teeth, that some sensitivity toothpastes could help, but the mint just killed my mouth. I was using a kids toothpaste to brush my teeth for the past few months until I found this at Walmart. Without all the usual chemicals, I can handle the toothpaste and the mint isn't overly powerful either. It helped my teeth in a matter of 3 days with the sensitivity. I love this so much.
Date published: 2018-07-10
Rated 5 out of 5 by from Surprisingly Good I received a sample of this in the mail. I've used it quite a few times and I am surprised by how clean it's not only made my teeth but how it's been able to keep them cleaner than most other toothpaste I've used. I work in a bakery so sometimes I eat sweets I'm not supposed to. At the end of the day, I don't have that feeling of sugar on my teeth like I usually do. They're still smooth and feel good. The fact that this actually does help with my tooth sensitivity is a major bonus. I haven't had any sensitivity problems since I've been using this.
Date published: 2017-08-23
Rated 5 out of 5 by from Wonderful! I'm proud to write my first-ever toothpaste review for Hello Sensitivity and to support the brand. It never occurred to me until I saw Hello's post on Instagram about triclosan that I had been entirely unaware of the ingredients in the toothpaste I've been using daily for my entire life! Keep producing amazing, wholesome products and maintaining a stellar Instagram presence! Not only does this product taste great, the product itself looks great, too. Toothpaste shouldn't be stuffed away in a cabinet out of sight--it deserves to be admired!
Date published: 2017-07-20
Rated 5 out of 5 by from Works great I received a free sample of this Hello sensitive teeth toothpaste and was a little sceptical at first. Honestly, it just doesn't lather up like most toothpaste do. I kept using it even though it felt a little different and it really does work! It does help with teeth sensitivity and seems to make my teeth a little brighter/whiter also. Maybe because of the coconut oil in it? This is definitely something I want to buy before I run out of the sample! I highly recommend to anyone who has teeth sensitivity! It works wonderfully!
Date published: 2018-03-27
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  • REVIEWS, PRODUCT
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